A large youth population, increasing consumer interest in health and wellness, rising prevalence of stress related and lifestyle diseases, urbanization and aggressive marketing campaigns from probiotic product companies are expected to be the catalysts in driving the Indian probiotics market in the coming years. Research firm IMARC Group expects this market to experience exponential growth rates during 2014-2019, according to its latest report entitled “Dairy Industry in India: 2013-2019”. The report which has done a comprehensive analysis on the Indian dairy market expects the Indian probiotics market to grow at a CAGR of 25% during 2014-2019.
According to an analyst at IMARC Group, “While the industry has been present in the international market for decades, probiotic products made their debut in the Indian market in 2007. Although several Indian and multinational players have entered in this market, the Indian probiotics market is still at a nascent stage compared to the global market. Awareness levels on the health benefits of probiotic dairy products is still limited and the market in India is currently concentrated among the health conscious young urban population. The outlook of this industry, however, appears very bright driven on the back of a large youth population and aggressive awareness campaigns by manufacturers”.
The report provides market analysis, information and insights into the Indian probiotics market. This includes:
IMARC’s new report titled “Dairy Industry in India: 2013-2019” provides an analytical and statistical insight into the Indian dairy industry along with its various segments and sub-segments. The study that has been undertaken using both desk-based and qualitative primary research has analyzed various aspects and provides a comprehensive understanding of the Indian dairy products market. The report can serve as an excellent guide for investors, researchers, consultants, marketing strategists, and all those who are planning to foray into the Indian dairy market in any form.
What we have achieved in this report:
Comprehensive situation analysis of the Indian dairy market and its dynamics:
Segments covered: Milk, UHT Milk, Flavoured Milk, Curd, Frozen & Flavoured Yoghurts, Probiotic Products, Lassi, Buttermilk, Butter, Ghee, Paneer, Cheese, Khoya, Skimmed Milk Powder, Dairy Whiteners and Ice Cream
Focus of the analysis in each segment:
Understanding India’s Foreign Trade in the Dairy Industry
Segments covered: All major dairy segments
Understanding Milk Procurement and Distribution in India
Focus of the analysis
Understanding the Technical and Financial Requirements of Setting up a Dairy Plant
Understanding the current landscape of natural colouration in dairy products
Classes Covered: Butter, Cheese, Yoghurt, Margarine, Flavored Milk and Ice Cream
Focus of the analysis:
Understanding the Government Policies in the Dairy Sector
Information Sources:
Information has been sourced from both primary and secondary sources:
Primary sources include industry surveys and face to face/telephone interviews with consumers and industry experts.
Secondary sources include proprietary databases and search engines. These sources include company websites and reports, books, trade journals, magazines, white papers, industry portals, government sources and access to more than 4000 paid databases.
To buy the complete report or to get a free sample, please contact:
IMARC Group Asia: Email: [email protected] Phone: +91-120-415-5099
IMARC Group North America: Email: [email protected] Phone: +1-631-791-1145
IMARC Group Europe, Middle East & Africa: Email:[email protected] Phone: +44-702-409-7331
To know more please visit: http://www.imarcgroup.com/dairy-industry-in-india/
Media ContactCompany Name: IMARC GroupContact Person: Krishna SharmaEmail: Send EmailPhone: +91-120-415-5099City: NoidaState: Uttar PradeshCountry: IndiaWebsite: http://www.imarcgroup.com/
Source: www.abnewswire.com
